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Good Etiquette: 4 Tips to Help Build Your Practice

In our busy world, many people want more than anything else to let go of their worries and get back in touch with themselves. To do that in on your table, they will need to feel safe and relaxed with you.

Here's some basic etiquette tips to establish trust and professionalism, and nurture your practice with a holistic approach to caring for your clients.

Take care with your professional appearance.

Wear clean, pressed clothing and keep jewelry simple. Brush your teeth and practice personal cleanliness and hygiene.

Make your greeting personal

Shake peoples' hands firmly. Use their names, asking them to repeat it right away if you forget. Your memory for names will get better if you practice.

Make your office a welcoming place where it's easy to relax.

Keep your reception area and massage room clean, uncluttered, simply and soothingly decorated, and free of unpleasant or conflicting odors (can include scents from candles and other room perfumes).

You may want to check in with your clients about the environment, especially about scented products, music and temperature.

Be as caring on the telephone as you are in person

If you can, you or one of your staff should answer the phone. Answer politely with your business name, instead of simply "hello."

For when you can't answer, have a straightforward, easy-to-understand message on your voice mail including your business name and other relevant information, such as your hours of business.

Say that you return calls promptly--and then do it, within 24-hours at the outside. When you leave messages, always leave your phone number and the best time you can be reached.

Whenever you return phone calls, adapt what you say to the individual caller's concerns. Give the caller your complete attention, and don't try to do other things while they are talking to you. Take the time to answer their questions and give a brief overview of what will happen at their appointment, especially if they have never had a massage before.

Diana Moore is the staff writer for Natural Touch Marketing™ for the Healing Arts. She practiced massage for 14 years, 8 of those as a hospital-based massage therapist. Read more about Diana and the rest of our staff...

 

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Reprinted with permission from Natural Touch Marketing™ for the Healing Arts. Natural Touch Marketing offers professional tools for nurturing a thriving practice by building relationships, sharing your knowledge, and showing that you care. Free resources incude monthly articles, quick tips and tricks, interviews with successful practitioners and more. Visit them at www.NaturalTouchMarketing.com.