Things are starting to look ugly out my way. Unless you’re a tiny business, it seems. With all the business news in Western Washington about Boeing, Starbucks and Microsoft laying off thousands, the media has been desperate to give a little good news (that in and of itself should be a sign of the End [...]
This picture is from Eagan’s, a local burger drive through. Eagan’s has been around approximately a million and twelve years … give or take. Last Thursday was the first time I have seen any new signage of any sort outside their business. Last week the board read: Make Your Burger Better for Only a Buck! [...]
Hi Folks— Jason’s article below is an in-depth follow-up to the press release entry Michael did last Monday. I was interested in what Jason had to say in a recent BodyworkOnline forum on press releases. I emailed him asking if he would care to expound and share with my readers (you). And this is what [...]
To achieve maximum potential in business your marketing plan needs to include everything you can fit in it. From business cards, mailings, brochures, and websites to ads both online and in print. One way to create an instant boost in clients and a scurry of activity on your website is right at the end of [...]
Matt was behind the door when they were handing out romance. No. Scratch that. He was six blocks away, locked in a vault, thinking deep thoughts. In an effort to avoid the debacle of last Valentine’s (a card purchased at a gas station containing a piece of paper torn from a notebook reading: “Get yourself [...]
Heads up: It’s five weeks until Valentine’s Day, the second highest gift certificate purchasing occasion of the year. Have you reminded your clients you have Valentine’s gift certificates available? My mom’s lawn guy is a total smartypants. In the days before Christmas we got 13 inches of snow, which is a lot for OlyWa. Good [...]
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