I got an email recently asking for suggestions on getting in to see human resource directors. So I thought I’d call a couple business HR directors in the area. I want to know what it would take for them to meet with a bodyworker. How Hard Can It Be? Shouldn’t be a problem, I thought. [...]
Joel from Bodywork Dynamics in the UK sent in a series of questions to the Ask Eileen page. Folks, Joel is asking for your input, so belly up to the comment box and give the fellow your thoughts. Defining Your Niche “So I started [building] my own site (just one of the skills I’ve picked [...]
Okay, so Beth King sent me a monster email asking about contacting health care providers and asking for referrals. The last couple entries have addressed letters of introduction and resources for examples. This entry is about marketing to and educating doctors about massage after you’ve sent out the formal letters. Engage Your Clients You should [...]
Beth King sent in three good questions recently. The second was about introducing yourself to doctors. “We’re told in school and publications to introduce ourselves to the doctors in the community, get them to send us referrals. HOW? Make an appointment and while I’m sitting there with my shirt off, tell him I want him [...]
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