Most everyone knows it’s a small world. Supposedly each of us is, on average, six personal connections away from every single person on this planet. Huh. Well.
Seems like knowing where you are in your clients’ circles would make the help you give reach that much farther.
Here’s a circle I’ve recently studied. Just like your practice, [...]

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Hi folks—
As I was watching the local Sunday morning news I got a pleasant surprise. The station was interviewing local small (read: “tiny”) business owners about how their businesses are doing lately. A Seattle MT was among them.
She said that she had a slow-down for a while but that things are getting back to where [...]

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Happy Halloween, all.
“Halloween” is, of course, what “All Hallow’s Eve” has evolved into. It’s surprising how many Northern Hemisphere cultures had big celebrations right around this time. Most marked the end of harvest while girdding up for the long nights of winter.
That’s exactly what it feels like out here today. Mom and I have finished [...]

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This is the introduction letter to our just-released Winter 2008 catalog. Since not everyone wants a catalog, I want to be sure everyone gets a chance to read what Josh has to say. He’s such a dear boy. Pay attention to paragraph 3. It’s totally true. —Eileen
Hello from Josh in Customer Service Land! We’ve been [...]

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My boss, Heather, is an extremely intelligent person. She is also a loaf of french bread (I can hear her muttering about this right now): crusty on the outside, warm and soft on the inside. Most of Heather’s writing is for the Natural Touch Marketing which is mostly professional stuff.
The following letter was written [...]

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I’m sitting in yet another doctor’s waiting room while I am writing this. So far they are 20 minutes late in calling me back.
It used to be (one whole week ago) that this situation would agitate me. Waiting. I would start thinking about all the work on my desk, the people who planned on me [...]

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My craniosacral practitioner, Robin Landsong, has been a lot more relaxed lately. I can tell she’s far more focused when she does her intake with me. She’s truly ready to begin the session.
It’s a subtle thing, but I feel even more valued and more … important, I guess.
What happened?

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Well, I’ll tell you, I’m not even tempted to look at my stock portfolio. On the other hand, I’m getting a lot of weeding done.
I’ve been reading a lot of blogs and articles these last two weeks. Pretty much the advice for small businesses is without much substance: “Offer Incentives, Increase Marketing, Hone Your Tacking [...]

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Last weekend I came across a great example of what happens when you don’t market consistently.
The local house builders had booths at the Olympia Fall Home and Garden Show. They never do that.
In years past, all they’ve had to do when a home is finished is to put up a For Sale sign, sit back [...]

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My son’s first birthday is this September. This just floors me. It’s not that he’s been on earth for a year so much as that I have carried him, cleaned him, fed him and comforted him for a year.  And while some days have mercilessly dragged on (teething, indigestion, February), the year is (*blink*) over. [...]

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