You’re probably selling at least a few massage gift certificates this month. So give yourself a little time at the holiday to regroup and consider how you want to welcome new people into your office. This is particularly relevant if you are new to the business, but even if you’ve been in practice for years, [...]
How do your clients go about rescheduling? Keep that appointment book open If most of your clients are over 50 like me, rebooking at the end of the session, and writing it IN MY CALENDAR RIGHT NOW is the best thing ever. That’s for the practitioners I want to see regularly — the therapist who [...]
No, not really. “Okay,” you say. “If it ain’t selling, what is it?” Especially in the healing arts, the key to building a practice is being yourself. Five Ways to Grow by Being You
My name is Stephanie and I am THE Customer Service department at Natural Touch Marketing. Today in the blog I want to share some ideas on using customer service as a foundation for your marketing plan. When you couple professional marketing products with good customer service it’s the start of a simple and inexpensive marketing [...]
Your clients — current and potential — have expectations. Meeting the expectations is basic customer service. Meeting expectations creates customer satisfaction. Satisfied customers are a Happy Thing. Surpassing expectations is great customer service. This leads to more people talking about you, and more loyal customers, and … you know the drill … Three ideas to [...]
Dan Clements, author of The Practitioner’s Journey, has a great blog which I have enjoyed and gleaned inspiration from for several years now. He has a good way of looking at customer complaints and how dealing with complaints flows nicely into customer service. Read on! —Eileen The standard approach to good customer service goes something [...]
Customer service is the end-all, be-all of any business. Customer service is made up of several standard components: accessibility, product, and customer satisfaction. But your massage / bodywork business isn’t like most businesses. How do the customer service standards apply to you and your practice? Today I’m talking about accessibility. Be accessible, even if there’s [...]
Good customer service does two things: Prevents problems and generates more business. Good customer service also flows naturally into marketing your massage / bodywork practice. This entry, we’re all about preventing problems. Preventing a problem is different than fixing a problem. When you prevent a problem, you are ahead of the game. When you make [...]
I’m bringing back the Thank You/Welcome note discussion this week. Remember how I was awestruck by an amazing customer service experience? Below is the thank you note that came with it. Don’t tell me that getting a handwritten note like this wouldn’t seal the deal for you.
I had an amazing first-time experience with a health care provider this last week. And now I want to Share. Because this could be you. This is a fabulous example of how specializing your massage / bodywork practice can create devoted, happy clients The Set-Up It was time for my son’s first dental exam. Since [...]
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