Now is a great time to contact your A List clients with a special deal for them. WalMart (I know, I know, but work with me on this) is gathering the attention of marketing gurus because of how they are presenting their products to customers this year. What WalMart is doing is “value bundles.”
Most everyone knows it’s a small world. Supposedly each of us is, on average, six personal connections away from every single person on this planet. Huh. Well. Seems like knowing where you are in your clients’ circles would make the help you give reach that much farther. Here’s a circle I’ve recently studied. Just like [...]
I am a festival junkie. This time of year I run from county to county going from logger rodeo to seafood fest to county fair. My idea of a perfect day is 4H stock shows in the morning, oyster shucking competitions in the afternoon and a draft horse pull in the evening. And lots and [...]
Matt and I spent a long weekend with the Heir Apparent in Victoria, B.C. We were lucky to be able to go during Victoria’s “Be A Tourist in Your Own Hometown” weekend. This is when the city sells coupon books for $10 each. These coupons get you into tourist attractions for deep discounts or for [...]
Dad and Mike are the ultimate fly-fishing codgers. Even on a hot August day, they smell like wet wool, salt water, pipe tobacco and a wee drop of the best. Both of them are sometime fly-casting instructors. Each one is a good teacher, each one takes time to update their skills, and each one has [...]
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