According to a survey conducted by The University of Washington, 40 percent of Americans resolve to exercise more each New Year, 13 percent determine to eat better, and 7 percent resolve to stop or cut back on smoking or drinking. The survey went on to show that many of those making resolutions are not successful. [...]
With gift certificates sales at their peak this month, you should see some new clients coming in the next year. You should also see some previous clients coming in, happy with their awesome gift of another massage from you. As clients show up, be ready to encourage them to rebook. It’s well-known that attracting new [...]
Do you feel the clock running down? Our staff sat down and came up with some get-them-out-quick ideas for promoting your holiday gift certificates and services at the last minute. The Quick Even if you only have a few minutes, there are still effective ways to promote your holiday gift certificate sales.
‘Tis the time to remind your clients they need you this busy season. In this entry I’ll tell you how to do this in a way that will get your clients to call. Which client concerns can you address directly? Here’s a starter list.
Are you preparing to send seasonal messages in your mailings, emails, or on your website? Here’s four ideas for promotional messages and actual samples you can use to get started.
Think about your favorite businesses. Why do you patronize your favorite restaurant, coffee shop, healing arts practitioner? What makes them different from the competition down the street? You are special, too
The ultra-cool thing about an eye-popping postcard whether received in the mail or in person is that it makes a quick, flashy impact. If you keep your message brief, it can be taken in and digested before the postcard is put aside. But mail is getting expensive. Well, relatively expensive. Mailing a postcard is still [...]
How do your clients go about rescheduling? Keep that appointment book open If most of your clients are over 50 like me, rebooking at the end of the session, and writing it IN MY CALENDAR RIGHT NOW is the best thing ever. That’s for the practitioners I want to see regularly — the therapist who [...]
The bad news — you have to keep marketing to stay in business. The good news — you don’t have to break the bank. Here’s how you can get the best bang for your buck right here at Massage Marketing Central, aka Natural Touch Marketing. Under $15
On her blog, Kelli Wise at massagetherapyworld.com just did the MT’s in Washington state a big favor. She let everybody know that it is ILLEGALÂ in Washington to give people a monetary award for referring clients to them. Whoa. Some of you bodyworkers already keep it simple, thanking clients in conversation or through the mail [...]
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